client
Cramp Stamp
The world’s first botanical 'stick' on solution to menstrual and period pain
scope
Cramp Stamp approached us to bring their established brand and product concept to life with a focus on user experience. Our primary goal was to design a high-converting e-Commerce store that not only reflected the brand's ethos but was also optimised for cross-selling with other products under the same company umbrella.
By enhancing the UX & UI, we ensured a seamless shopping experience that drives sales and supports brand growth across multiple markets.
process
Highly intuitive - Seamless conversion
Building on our research during our rigorous planning stage, we developed their entire brand from the ground up, including logo design, color palette, and typography, all thoughtfully crafted to reflect the bed’s focus on healing and wellness.
Using our in-depth research and new branding, we developed unique and compelling conversion points that addressed the challenges of segmenting two distinct audiences.
For individuals exploring therapy solutions, we targeted awareness campaigns, while clinicians—our primary consumers—are guided through a more direct path to inquiry and purchase. From sitemap creation to in-depth user journey research, every element was designed to balance these two audiences, whilst not to lose conversion clarity for the clinicians. The result was an elegant and calming site that showcases LoremX as a leader in the growing PEMF Therapy industry, helping them solidify their brand and reach.
result
The result was a well-connected, high-performance ecommerce powerhouse, ready for their go-to-market launch in November.