client
Greenpoint
Green Energy solutions for business & home
scope
A Hertfordshire-based EV, solar and building optimisation company, delivering green energy solutions for Residential and Commercial clients, needed a marketing partner to deliver all digital marketing, design and website solutions for their company.
process
Full suite of marketing services spanning multiple years
As Greenpoint's dedicated marketing partner, we implemented a comprehensive strategy to elevate their brand and drive business growth. We began with brand development, conducting market research to refine their brand identity and messaging to resonate with their target audience. This foundation guided the website development, where we created a modern, user-friendly site, optimised for performance and incorporating SEO best practices to enhance visibility.
To maintain brand consistency, we designed a suite of marketing materials, including brochures, pitch decks,and digital assets. We then launched targeted Google PPC advertising campaigns, carefully selecting keywords and crafting compelling ad copy to maximise click-through rates and ROI. Our team managed multiple social media channels, curating engaging content and fostering community interaction to build brand awareness and considerations.
Finally, we delivered targeted lead-generation campaigns via Email and LinkedIn, generated high-quality qualified leads from Greenpoint’s key target audiences.
Throughout our multi-year partnership, we have maintained close collaboration with Greenpoint’s leadership team to ensure our efforts are consistently aligned with their changing business objectives.
result
As a valued client, Greenpoint have been working closely with us for over two years now. During this time, we have successfully scaled their online enquiries from 0 to 20+ every month. Their new found digital awareness has also helped secure them large multi-site commercial contracts.
For the extra commercial enquiries, we've developed them a plethora of tailored pitch decks and even assisted in the pitches.
Great company to work with, have taken us from 0 to where we are now and we are very grateful for the support, even outside working hours!
Charlie Grumbridge
Founder
Greenpoint Services