client

Waya Electric

The bespoke, future-proof solution to your business' mobility needs.

UX/UI
Web Development

scope

Industry:
e-mobility
Market:
Africa
Deliverables:
Overseas market strategy, In-depth conversion analysis, Web development, Creative and brand evolution
Visit Live Site
Waya Electric
Coming soon

We partnered with a Kenya-based e-mobility company to develop a B2B website that would showcase their electric bike offerings at every stage of the customer journey. The company had a well-established brand, and our task was to evolve and refine this identity through the creation of a modern, intuitive website.

This new platform not only highlighted their products but also reinforced their commitment to innovation and sustainability in the e-mobility space.

process

Evolving a brand for sustainable digital engagement

Our process began with in-depth user research and sitemap development to ensure the client’s success in an international market. The goal was to create a website that not only stood out from competitors but also delivered an informative and engaging message about each bike offering. We carefully designed a clear user conversion path that cut through the detailed product information.

To enhance the consumer experience, we incorporated digital renders and custom-built calculators, strategically placed as conversion points throughout the site. The rest of the site served as a digital showcase, featuring crisp video and photo content to captivate potential customers. With three different bike models aimed at distinct audiences, we ensured that the user journey was intuitive and segmented, allowing each target market to easily find the bike most suited to their needs.

Brytr has been an incredible partner throughout our journey, pushing us into new territories we hadn’t yet explored. Their innovative approach not only upgraded our processes but also elevated our brand to new heights. From start to finish, their team was collaborative, professional, and deeply invested in our success. We couldn’t have asked for a better partner in this transformative project.

Brytr brought my vision to life! The branding and design is absolutely perfect and everything I was hoping for.

We are extremely pleased with the outstanding work done by Brytr on our new website. From start to finish, their team demonstrated professionalism, creativity and a deep understanding of our vision. The final product exceeded our expectations, with a sleek design and seamless functionality that our users love. We highly recommend Brytr to anyone looking to elevate their online presence.

Highly recommend the team. Their expertise across Strategy, Digital and Sustainable Marketing Campaigns are invaluable!

Immediately understood the brief, enhanced it and hardly any changes were needed prior to going live. Furthermore they are a delight to work with. Nothing is too much trouble and their costs are very fair indeed.

Great company to work with, have taken us from 0 to where we are now and we are very grateful for the support, even outside working hours!

Awesome, very talented team that are just a delight to deal with. Could not recommend them highly enough for all website development and digital marketing campaigns.

Alex Barros

CMO

Cicely Coops

Founder

Candice Conway

Founder

Sophia Major

Founder

Lynette Arnott

CEO

Charlie Grumbridge

Founder

Lou Jeffry

CEO

BEONx

Selkie

CCTS

Igolo

Woodland Biochar

Greenpoint Services

Christopher Keats Media

result

The final product was a mobile-first, sleek, and impactful website design that exceeded client expectations. The new digital presence not only strengthened their brand but also played a crucial role in helping the client secure overseas investment, showcasing the site as a powerful and professional front of house.